Hi, I’m a freelance creative/art director based in Brooklyn. With a decade of experience working in-agency and in-house, I’m looking to join projects with purpose, especially those involving large dogs or dancing robots.
When I’m not working, I teach a photography-based ghost-hunting class at Harvard.
Places I’d haunt if I were a ghost:
1. U.S. Supreme Court
2. Film Forum
3. The cast of the Real Housewives of Beverly Hills
hellodawnkim@gmail.com
@dawn.kim
Education
MFA from Yale in photography, 2020BFA from ArtCenter in advertising, 2011
Work Experience
Freelance Associate Creative Director - Present
Latest agencies: Mojo Supermarket, VML, AKQA NYC, The Mayor
Latest clients: Pinterest, Hyundai, lululemon, Kohls, Consumer Cellular
Red Antler
Associate Creative Director—Aug 2021-22
- Spearheaded creative for startup brands with products like MLB NFTs, self-installing artwork, a dating app that wants to be deleted
- Doubled as a hand model. Calculations concluded that there was, at one point, a 0.3% chance the hand(s) in subway ads were mine
iCrossing - Hearst
Freelance Senior Art Director—Mar 2017-20
- Art directed and concepted 360 campaigns to revitalize household brands like Orajel and OxiClean
- Casted a TV commercial in Orlando FL, nestled between a space-themed strip club and Church’s Chicken-turned-Seventh-day Adventist Church
Annex88
Freelance Senior Art Director—June 2018-19
- Art directed and concepted 360 social-forward campaigns for Keurig with James Corden
- Was given many lessons about fashion from the SoHo-forward interns
Naked Communications
Freelance Senior Art Director—Nov 2015-18
- Lead creative to relaunch legacy brands like Carrís Crackers and launching new tech in pharma, like app-connected medication
- Re-established sense of humility by sitting in on qualitative testing
WebThriftStore
Head Creative—Mar 2013-15
- Spearheaded UX and visual language with teams of designers and coders across social, web, and mobile platforms
- Got one degree away from Oprah when we were featured on her magazine as one of her favorite things(!!!)
J. Walter Thompson
Art Director—Mar 2011-13
- Art directed and concepted 360 campaigns for Macyís, Smirnoff, Nestle, The America Tourism Board, and UC Santa Cruz
- Ask me about my after hours tour of Herald Square’s Macy’s and their “night guards”
WongDoody LA
Creative Intern—May-Sept 2010
- Art directed and pitched creative for ESPN and Cedars-Sinai
- Curated Seth Meyers’ table of Chinese takeout leftovers on set at my first TV shoot
Expertise
Adobe Suite, Figma, Google suite, AI generation (reluctantly), visual thinking, social media strategies, strategic concepting, client-facing relationships, mentorship, reality televisionAdditional Expertise
Ice creamOther work includes a magazine and an artists’ book acquired by the MoMA library and NY public library and a visual recreation of the origin of the world told through the Google search images.