WebThriftStore

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Branding, UI Design, Web, Mobile
Agency: In-house
Role: Lead Designer

WebThriftStore turns stuff into cash for charities. Donors can donate their excess to a specific cause online, while charities directly benefit when shoppers shop. I got to work directly with the team to help build their brand, interface, and messaging. Finally cleaning your closet can change the world.

Featured in Oprah Magazine / Business Insider / ABC7

Participating Charities Include:
American Red Cross, ASCPA, New York Cares, National Geographic Society, MAG America, PETA, New York Cares, The Breast Cancer Research Foundation, Urban Upbound

Each participating Charity have their own shopping page, where items donated under their cause are aggregated. 

We feature guest curators from a variety of industries, who pick their favorite items from the store.

With just a walk in the park, we quickly found out how much people have and how much they want to give.